Category: Marketing and Sales

Customers for Life

Greetings.  Looking to build and maintain great customer relationships?  If so, …

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Creating a Corporate Newstand

Greetings.  I'm often asked to suggest the best things to read …

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Genius When It Matters Most

Greetings.  Even the best product companies understand that the quality of …

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Telling a Story That Matters

Greetings.  If you're like most companies in today's challenging economy, you …

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The New World of “Swedish” Cars

Greetings.  I've been a loyal Saab and Volvo owner for many …

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Learning from Other Industries

Greetings.  In keeping with a recent theme of casting a wider net in …

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Never Needs Ironing

Greetings.  On a recent business trip to New York I brought …

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Re-Competing

Greetings.  If you're a government contractor an essential part of your …

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Curling

Greetings.  If you're like me and most people watching the Winter …

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The “Quiet” Car

Greetings.  I'm not sure what possessed me to sit in the …

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Is “Sorry” Enough?

Greetings.  Saying "I'm sorry" is never easy to do.  Especially when …

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“Unusual” Business Gurus

Greetings.  I'm sometimes asked during presentations and workshops to identify one …

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