Finding Support for Your Ideas

Greetings.  If you've never heard of Jini Dellaccio your not alone.  But you've probably seen her work, especially if you followed the early days of rock and roll, because she was one of the greatest rock photographers–creating iconic album covers and using her unique eye to capture remarkable images of performers like Neil Young, The Sonics, The Wailers, Merrilee Rush, and even the young Rolling Stones in concert.  Now, at the age of 93, she is continuing to produce wonderful pictures of a new generation of bands.  But beyond this legacy is another story of a girl from humble beginnings who grew up in the Depression determined to pursue her passion for music and art.  Who defied convention time and time again–first becoming a jazz saxophonist in the 1930s touring the U.S., then teaching herself photography and launching a successful career as a fashion photographer in the 1950s before making her mark in the music business.  

It's a compelling story that should be told.  But how?  Especially at a time when funding for these types of documentary projects is hard to find.

And that's where a documentary filmmaker, the power of the internet, and all of us come in.  Because together we have the potential to make stories like Jini's come to life.  The filmmaker is Karen Whitehead of Five Star Films–an award-winning company focused on telling stories that matter.  The website is Kickstarter–an online forum that helps artists to find audiences and support for their projects.  It's part of a growing social media presence that has already raised over $20 million for projects that otherwise would never have gotten off the ground.  An important lifeline for independent documentaries that need to go "viral" in order to see the light of day.  And Us…well you know who we are.

So take a quick look at the trailer below for the project about Jini Dellaccio.  It was actually put together by our daughter Sara who is working as an intern at Five Star Films during her "gap" year.  Then think about everyone you know who might see the magic in telling her story.  And if you are so inclined, please spread the word.   

All of us have stories to tell, and so do the companies and organizations we work for.  Stories about following our passions, taking risks, overcoming obstacles, and daring to be different against the prevailing wisdom of the times.  Stories all about making a compelling difference for those we have the privilege to serve.  Stories that define who we are but rarely find their voice or attract the following they deserve.  But stories which, when told well, could inspire others to follow their dreams.

We win in business, documentary filmmaking, and life when we tell a powerful story.  And when we figure out how to get in front of people who can make a difference.  A woman with a remarkable past meets an idea with a remarkable future–sounds like a powerful combination.

Cheers!