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The Rise and Decline of Twinkies

by Alan | Jan 12, 2012 | Big Ideas, Compelling Value, Just for Fun, Marketing and Sales

Greetings.  As a child growing up in Northern California I recall having a severe case of "Twinkie-envy."  While my parents would try to fill my lunchbox with fruit, carrot sticks and other healthy treats, classmates would come to school with...

The Wisdom of Gift Cards

by Alan | Jan 9, 2012 | Big Ideas, Compelling Value, Engaging Employees, Unlocking Genius

Greetings.  This holiday season it was hard to avoid the amazing growth of "gift cards" as a perfect giving option.  Gift cards for practically every product, service or retail establishment known to humankind…all tastefully displayed in...

To a New Year of Innovation

by Alan | Jan 3, 2012 | Big Ideas, Compelling Value, Engaging Employees, Just for Fun, Unlocking Genius

Greetings and Happy New Year!  It's the start of a new year and the perfect time to think about the real potential of your company or organization.  It's also a great time to unlock your innate gift for curiosity and innovation, and to imagine just...
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